| Prices and formats 1st - 3rd section |
| (4th section: prices on request) |
| | | | | | | | | | |
| All prices in CHF, exclusive of 7,6% VAT, |
| valid as of 1.1.2010 | | | | | | | | | |
| | | | | | | | | | |
| Prices per mm* | | | | | | | | | |
| | b/w | | 4-colours |
| Advertising section/Recruitment ads | 2.25 | | 3.60 |
| Next to text up to 1'449 mm | 2.98 | | 5.57 |
| Next to text over 1'450 mm | 2.98 | | 4.80 |
| Ads on text pages up to 999 mm | 3.86 | | 8.25 |
| Ads on text papes over 1'000 mm | 3.86 | | 6.25 |
| * Advertisements over 390 mm in height will be charged at the height of 440 mm | | | | | | | | | |
| | | | | | | | | | |
| Basic formats (in mm) | | | | | | Prices |
| | width x height | content | | b/w | 4-colours |
| Type area 1/1-page | 297 x 440 | 4400 | | 9'900.- | 13'440.- |
| Type area 2/1-page double-page spread | 617 x 440 | 9680 | | 21'780.- | 28'860.- |
| | | | | | | | | | |
| | | | | | | | | | |
| Column dimensions (in mm) | Number of columns | | | | | | | | |
| | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 10 |
| Advertising section | . | 55,4 | . | 115,8 | . | 176,2 | . | 236,6 | 297 |
| Recruitment ads ALPHA/FuW-Kombi | . | 55,4 | . | 115,8 | 146 | 176,2 | . | 236,6 | 297 |
| Next to text | . | 55,4 | . | 115,8 | . | 176,2 | . | 236,6 | 297 |
| Text pages | . | 55,4 | . | 115,8 | . | 176,2 | . | 236,6 | . |
| | | | | | | | | | |
| | | | | | | | | | |
| Formats with fixed prices | |
| (gross prices in CHF, excl. VAT) |
| | b/w | | 4-colours |
| 2/1 page double spread | 21'780.- | | 28'860.- |
| 1/1 page | 9'900.- | | 13'440.- |
| 1/2 page (ads) | 4'950.- | | 7'800.- |
| 1/2 page next to text 10/220 | 6'556.- | | 9'420.- |
| 1/4 page next to text 10/110 | 3'278.- | | 5'750.- |
| | | | | | | | | | |
| | | | | | | | | | |
| Turnover discounts (CHF) | |
| (Newspaper, special section and magazine can be cumulated) |
| from 10'000.- 3% | from 70’000.— 18% |
| from15’000.— 5% | from 85’000.— 20% |
| from 25’000.— 8% | from 100’000.— 23% |
| from 35’000.— 10% | from 150’000.— 25% |
| from 45’000.— 13% | from 200’000.— 28% |
| from 55’000.— 15% | from 250'000.— 30% |
| • Discount calculation period 12 months | | | | | | | | | |
| | | | | | | | | | |
| Frequency discounts | | | | | | | | | |
| (Frequency discount will not be calculated according to turnover) | |
| 3x 2% / 6x 5% / 13x 10% / 26x 15% / 52x 20% / 100x 25% | |
| | | | | | | | | | |
| | | | | | | | | | |
| Inserts | | | | | | | | | |
| | | | | | | | | | |
| Prices | | | | | | | | | |
| (Eligible for agency commission and turnover discounts) |
| The following prices are based on postal charges of up to 50 g max. |
| up to 12 A4 pages | CHF 475.— per thousand | | | | |
| up to 24 A4 pages | CHF 630.— per thousand | | | | |
| up to 36 A4 pages | CHF 835.— per thousand | | | | |
| Prices subject to change due to changes in postal rates or adjustments in circulation. |
| | | | | | | | | | |
| Additional charges | | | | | | | | | |
| (not eligible for turnover discounts) | | | | | | | | | |
| Third-party ads in the insert | per ad | CHF 120.-* | | | | |
| Weight surcharge | 51 - 75 g | CHF 20.-* | | | | |
| | 76 - 100 g | CHF 40.-* | | | | |
| | | | | | | | | | |
| * per thousand | | | | | | | | | |
Other weight surcharges on request. | |