Easy-to-understand pricing structure - both within Switzerland and abroad.


«Finanz und Wirtschaft» offers a wide variety of easy-to-calculate advertising options. Our charges are based on prices per millimetre which depend on the colours used, and the positioning of the advertisement. We offer attractive terms for fixed formats listed in the scale of charges.


Price list 2010



Prices and formats 1st - 3rd section
(4th section: prices on request)
                    
All prices in CHF, exclusive of 7,6% VAT,
valid as of 1.1.2010                  
                    
Prices per mm*                  
  b/w  4-colours
Advertising section/Recruitment ads2.25  3.60
Next to text up to 1'449 mm2.98  5.57
Next to text over 1'450 mm2.98  4.80
Ads on text pages up to 999 mm3.86  8.25
Ads on text papes over 1'000 mm3.86  6.25
* Advertisements over 390 mm in height will be charged at the height of 440 mm                    
                    
Basic formats (in mm)          Prices
  width x heightcontent  b/w4-colours
Type area 1/1-page297 x 4404400  9'900.-13'440.-
Type area 2/1-page double-page spread617 x 4409680  21'780.-28'860.-
                    
                    
Column dimensions (in mm)Number of columns                
  1234567810
Advertising section.55,4.115,8  .176,2  .236,6297
Recruitment ads ALPHA/FuW-Kombi.55,4.115,8146176,2  .236,6297
Next to text.55,4.115,8  .176,2  .236,6297
Text pages.55,4.115,8  .176,2  .236,6.
                    
                    
Formats with fixed prices  
(gross prices in CHF, excl. VAT)
  b/w  4-colours
2/1 page double spread21'780.-  28'860.-
1/1 page9'900.-  13'440.-
1/2 page (ads)4'950.-  7'800.-
1/2 page next to text 10/2206'556.-  9'420.-
1/4 page next to text 10/1103'278.-  5'750.-
                    
                    
Turnover discounts (CHF)  
(Newspaper, special section and magazine can be cumulated)
from 10'000.- 3%from 70’000.—  18%
from15’000.—  5%from 85’000.—  20%
from 25’000.—  8%from 100’000.— 23%
from 35’000.— 10%from 150’000.— 25%
from 45’000.— 13%from 200’000.— 28%
from 55’000.— 15%from 250'000.— 30%
• Discount calculation period 12 months                  
                    
Frequency discounts                   
(Frequency discount will not be calculated according to turnover)  
3x 2% / 6x 5% / 13x 10% / 26x 15% / 52x 20% / 100x 25%  
                    
                    
Inserts                  
                    
Prices                  
(Eligible for agency commission and turnover discounts)
The following prices are based on postal charges of up to 50 g max.
up to 12 A4 pagesCHF 475.— per thousand        
up to 24 A4 pagesCHF 630.— per thousand        
up to 36 A4 pagesCHF 835.— per thousand        
Prices subject to change due to changes in postal rates or adjustments in circulation.
                    
Additional charges                  
(not eligible for turnover discounts)                  
Third-party ads in the insert per adCHF 120.-*        
Weight surcharge51 - 75 gCHF 20.-*        
  76 - 100 gCHF 40.-*        
                    
* per thousand                  

Other weight surcharges on request.

  
 
Print Table


PDF  Rate card 2010(PDF/505 kb)


Print PageTop